silikonscene.blogg.se

Expect more gambling-related content for MLB Network Also on the responsible gambling front, MLB continues discussions with the American Gaming Association on how best to integrate its “Have A Game Plan” PSA campaign. That loosening still awaits approval from Commissioner Rob Manfred, who also will consider a proposal to allow two additional spots per game dedicated to responsible gambling messages paid for and branded by sportsbooks. While Gersh emphasized that MLB will continue to move cautiously, the headline there is that the league likely will nudge forward once again on the number of sportsbook slots it will allow during both local and national broadcasts, allowing networks to sell up to six during the game and a combined four during pre- and post-game shows. What we really see as the opportunity now is how do we take sports betting and use it for engagement, to get fans to enjoy the game better.” But we still want to be careful that we’re not over-gamblifying the sport. We’ll start to loosen that up a little bit this year. We continue to be responsible with how we’re allowing advertising in our games. “It’s not as seismic a shift as we have had in other years. “For us, this is an 's' year, an incremental movement,” said Kenny Gersh, MLB's exec VP/business development. With Opening Day less than a week away, the architect of MLB’s sports betting strategy is thinking of this season similarly to the way that Apple used to view the “s” models that it rolled out between its more significant design changes - for example, going from the iPhone 4 to the 4s before jumping to the iPhone 5. MLB taking incremental approach with sports betting There’s a lesson to be taken from NIL here. It’s time for college sports leaders to figure out where they stand on sports betting, which is now a business question, not a moral one. Next year, seven of 13 preliminary round sites will be in legal states, matching the total of this year. It will be in legal states again in 2024 (Phoenix) and 2026 (Indy). Last year’s Final Four was held in Indiana, where residents and visitors have been betting on games legally for 2 ½ years. sports – the NCAA Men’s Basketball Tournament - will play out in a state in which sports betting is legal, this time under the roof of the Caesars Superdome. For the second year in a row, the final weekend of the most-bet-on event in U.S.